Tea Market Research


Client: VAS Group
Product: Genex and Shere teas
Agency: Persona Grata Survey
Year: 2015


About the Company:

Food importer company, wich also is engaged in retail and wholesale trade. The company is set up in 2000.



The stady of armenian tea market and the consumer preference. Evaluating the representation of Genex and Shere  tea brands in trade centres of Yerevan.



Research was carried out by the methods of quantitative interviews and control visits to stores. As a result detailed two separate reports of the results.