Postcards | Cascade Hills Residential Complex

 
Client
Cascade Hills Residential Complex.
 
Cooperation specifics
Marketing solutions, consulting
 
Task/Problem
Present high level apartments to target audience
which was defined as Armenian diaspora.


 
Solution
Special postcards and detailed booklets were designed to solve the problem. After having marketing materials prepared the second phase of the project was launched. The postcards were distributed to many hotels such as "Hyatt Place", "Paris Grand Hotel" and "National Hotel", where representatives of Armenian diaspora like to stay during their trips around Armenia.
 
The booklets were distributed to Zvartnots international Airport as well, so that every guest could get the message.
Airport and hotels were great choice as during spring many Armenians visited their historical homeland and booklets found their recipients.

























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